Mobile Compass
Your Mobile Navigators
Mobile Compass LLC. Evergreen, Colorado
Fax +1(815) 301-6534 Phone +1(303) 731-5630
Understanding the Mobile Consumer
Speakers: Heidi Dickert, Mobile Compass
Tracey Lovejoy, Microsoft
Look around you. Mobile phones are pervasive. Consumers rely on their phones for vast and diverse uses, far beyond simple phone calls. In fact, over half of all US subscribers use mobile data – text messages, photos, videos, internet surfing, looking for directions, downloading and playing games, getting music, checking email and more. Consumers are expecting companies to adjust to these changing dynamics and get feedback where and when it is most convenient for them.
Listen to Heidi and Tracey share how companies such as Microsoft are using mobile technology to gain unique insights into how consumers are using their products.
MARCH '09 WEBCAST REPLAY
Copyright 2009 Mobile Compass LLC, All rights reserved
Specific areas covered:
· How to break down barriers to using mobile to gain "just in time" feedback
· Gain a better understanding of how your target consumers are using mobile
· See how other companies are exploiting mobile technology to understand their customer's unmet needs in real time
· Understand who is providing mobile feedback technology
Who Should Attend:
· Marketing and Product Managers
· Market Researchers
· Mobile Application Developers
Webcast Replay
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